Tide Posted January 3, 2007 Share Posted January 3, 2007 Subaru to sell re-badged Daihatsus in Europe Filed under: Economy, Hatchbacks, Subaru, Toyota http://www.blogsmithmedia.com/www.autoblog.com/media/2007/01/sirion01_450.jpg In an effor to expand its European offerings and meet tighter emissions requirements, Subaru has made a deal with Toyota to re-badge as many as 10,000 small cars. Partly owned by Toyota, Subaru will sell slightly modified Daihatsu (a Toyota subsidiary) Sirions (also known as the Daihatsu Boon in Japan and the Toyota Passo) in Europe. The small Subes could be on sale as early as later this year. No word yet on what the new variant will be called and we aren't holding our breath for a high-horsepower rally version any time soon. [source: AP via Yahoo] Read | Permalink | Email this | Comments BOLD MOVES: THE FUTURE OF FORD A new documentary series. Be part of the transformation as it happens in real-timehttp://ad.doubleclick.net/imp;v1;f;44404524;0-0;0;13519409;1%7C1;17996600%7C18014495%7C1;;cs=t%3Fhttp://m.doubleclick.net/dot.gif http://feeds.autoblog.com/~f/weblogsinc/autoblog?i=jtrc8yx8</img> http://feeds.autoblog.com/~f/weblogsinc/autoblog?i=j6A0Vs1m</img> http://feeds.autoblog.com/~r/weblogsinc/autoblog/~4/70330004 Read More... Link to comment Share on other sites More sharing options...
mr_csl Posted January 3, 2007 Share Posted January 3, 2007 Oh my god, the dilution of a brand has begun. Those fools at Toyota have not idea what to do with a brand like Subaru. They do understand the kind of enthusiast Subies have. Link to comment Share on other sites More sharing options...
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